Facebook Kwiiveki nje emva kokumiliselwa kwayo isiselo samandla esitsha , Inkampani yeCoca-Cola Iya ihamba inkulu ngemveliso entsha (kubo): i-seltzer enevumba. Kulungile, ke mhlawumbi balibele ukufika ethekweni, bebona indlela i ILaCroix I-craze yayijike ngokupheleleyo ngo-2017 kwaye uPepsi wakhutshwa Bubly Ngo-2018. Yintoni i-Coca-Cola eswele ngexesha elifanelekileyo, nangona kunjalo, inento engaphaya eyenzelwe uphando kunye nemveliso.
Iqela le-R & D liqale ngoluhlu lwe-800 ezinokubakho, kwaye ngokubonisana okuninzi kunye nokutya, ivenkile yeziyobisi, kunye nabanini bevenkile, bakwazile ukunciphisa ibala kubagqatswa abangama-50. Okokugqibela, iincasa ezisibhozo zikhethelwe imveliso abathembele kuyo abathengisi iya kuba 'yinto entsha nentsha enokunceda ekukhuliseni udidi [lwamanzi abengezelayo] xa isungula le Matshi.
Zeziphi iincasa zeAHA ezaziphumeleleyo?
Facebook Zonke iincasa ze-AHA-yimveliso ethi, btw, ayithiywanga igama emva kwee-80s band zodumo lwe- 'Thatha On Me' - zii-combos, ngaphandle kwe-mono-flavour ekruqulayo kwiqela. Uyakwazi ukuthatha ibhotile yeLime + Watermelon, Strawberry + Cucumber, Orange + Grapefruit, Apple + Ginger, Blueberry + Pomegranate, Peach + Honey, Citrus + Green Tea, okanye Black Cherry + Coffee. Zonke iincasa zombini ziikhalori- kunye nesodium, kodwa ezimbini zokugqibela (ezineti kunye nekofu) zinokongezwa kweemiligrams ezingama-30 zecaffeine ngekani nganye.
Ke i-AHA ingcamla njani?
Facebook Iqela elivela IWashington Post ndinokujonga kuqala (okanye incasa yangaphambi kokungcamla) kwemveliso entsha, kwaye ndafumana iincasa ukuba 'zibe ndlongondlongo.' Ngapha koko, iintlobo ngeentlobo kwathiwa ziyafana nohlobo lweelekese ezifana nevatala iJolly Rancher, iringi yegummy yeepesika, okanye itsheri yeTootsie Pop. Amanye amaqabane anencasa efihlakeleyo, anje ngejinja kunye nobusi, ashiye umbono omncinci. Enye into engaqhelekanga abavavanyi bencasa abayifumeneyo yayiyinto abayichaze njengovakalelo oluncinci emanzini, ngomvavanyi omnye esithi, 'Andikaze ndizive ngathi ndifuna ukuhlamba amazinyo am emva kokusela iseltzer kude kube ngoku.' Lilonke, iqela lifumene imveliso ukuba 'inemibala kwaye imnandi,' kodwa akukho namnye kubo okhetha i-AHA kuyo nayiphi na i-seltzers enencasa esele ithengisiwe.
Okwangoku Inkampani yeCoca-Cola Ngokuqinisekileyo inobungcali kwezentengiso bokukhuphisana kumhlaba osele unabantu abaninzi, ke le 'idlamkileyo, inomdla, uphawu oludlalayo' kunye 'nephunga layo elinenkalipho [kunye] neprofayili yokunambitheka kakhulu' kuqikelelwa ukuba ingoyena mdlali uphambili xa ithe yangena ezishelfini zevenkile. .
