Ukuba sithi 'ikhaya kwi-19-cent yebhanana,' kwaye 'indawo yokufumana amanqaku uCharles Shaw amabini (okanye iirandi ezintathu, kuxhomekeke kwindawo ohlala kuyo),' amathuba okuba uyayazi impendulo yalo mbuzo we-Jeopardy ithi 'yintoni uMrhwebi. ekaJoe?'
Abalandeli bayazi kwaye bathande ezininzi zevinos ezifikelelekayo zomthengisi, kubandakanya iiwayini ezihlwahlwazayo eziqala kwi-6 yeedola kwaye ezintathu ezibomvu ezinencasa ngokupheleleyo phantsi kweedola ezili-10 .
Sivumele ukuba songeze enye iwayini ebomvu kolu luhlu, ngoncedo lwengcebiso evela ngqo kumalungu eqela leTrader Joe.
Adobe Stock / Drobot Dean / ColleenMichaels
Kwisiqendu 39 se Ngaphakathi uMrhwebi uJoe ipodcast , i-co-hosts Matt Sloan, i-Vice-President of Marketing, kunye no-Tara Miller, uMlawuli weNtengiso, utyhile iwayini ephezulu yoMhwebi uJoe baya kongeza kwiinqwelo zabo ASAP kule ekwindla. Sithi 'ASAP' kuba kubonakala ngathi ithandwa kakhulu, imeko nganye ihamba ngokukhawuleza.
Ukuba ungumntu othanda iikhabhi ezinkulu zaseNapa Valley, eli litikiti lakho. Imnandi ngokwenene. Sineziganeko nje ezimalunga ne-10,000, ezivakala ngathi sisixa esikhulu sewayini, ngenene. Kodwa ayisiyiyo, iza kuhamba ngokukhawuleza xa kuphuma le nto, utshilo uSloan, kwi-120,000 yabo yolwabiwo lweebhotile.
IiMveliso ezili-9 zoMrhwebi uJoe ngo-2021, ngokutsho kwabathengiKuba kulo nyaka uphelileyo ibingunyaka onzima ekuthengiseni iwayini kwiindawo zokutyela, 'iindawo ezininzi zokuthengisa iwayini kufuneka zikhuphe imveliso ukuze zingenise isivuno salo nyaka kwaye zenze iwayini yalo nyaka. Sibahlawula imali, ”wongeza uMiller.
Ke oko kuthetha ukuba ngu-2019 Umrhwebi Joe's Reserve Cabernet Sauvignon Sonoma County bayayithanda kwaye bacebise inokuba yeyakho ngexabiso elifikelelekayo ngokumangalisayo: $9.99.
Nangona abaququzeleli bahlala kumama malunga nokuba yeyiphi indawo yokuthengisa iwayini abasebenza nayo ukufaka iibhotile zediliya, uSloan uyavuma, 'Umvelisi uneqela leequity abazakhele kuphawu lophawu, mhlawumbi iindleko zentengiso kwaye mhlawumbi nexabiso elithile. indawo yexabiso abafuna ukunxulumana nolo phawu,' yiyo loo nto beyithengisa phantsi kweleyibhile yabo yabucala yeTrader Joe's Reserve.
Isidiliya saziwa 'ngeebhotile zewayini ezixabisa kakhulu, njengakumakhulu eedola,' utshilo uMiller. 'Sithembele kakhulu kwimveliso kangangokuba sizimisele ukuthatha umngcipheko ukuyithengisa ngaphandle kwegama elidumileyo esingenako ukuliveza,' wongeza uSloan.
Kutheni kufuneka uhlale uthengisa kwi-Trader Joe's ngoLwesibini okanye ngoLwesithathuKufana netheko lokungcamla iwayini elingaboniyo-nje ngexabiso elilungele uhlahlo lwabiwo-mali, kunye nomkhondo malunga neentlobo ezahlukeneyo kunye nesitampu sokuvunywa kwabasebenzi bakaJoe.
Ngokwabasebenzi, 'Olu hlobo lweediliya luka-2019 luvela kwindawo edumileyo yewayini kwintshona yeNapa. Yenziwe kwiidiliya ze-sauvignon kunye ne-petit verdot kunye ne-syrah kumxube, ngokudibeneyo inika i-hue enzulu-mfusa kunye nomzimba ogcweleyo, ocebileyo. Kwaye ukugxininiswa kweziqhamo kulungile, kunye ne-blueberry, i-currant emnyama kunye namanqaku e-blackberry, kunye nentwana ye-vanilla.'
Bacebisa ukudibanisa netshizi endala (mhlawumbi kwi ibhodi yesonka samasi ekugqibeleni ), i-pasta ene-sauce ebomvu (inokuthi sincome Ipasta ye-tumato-basil ye-Ina Garten yeenkwenkwezi ezintlanu okanye Isityalo seqanda se-Katie Couric sikaParm ?) okanye inyama yenkomo. Okanye, uyazi, iglasi yakho kunye nantoni na oyenzela isidlo sangokuhlwa esimnandi ngobu busuku.
Njengoko besesitshilo, oku kuyafumaneka ngelixa izibonelelo zisekho kwaye kuphela kwiindawo zeTrader Joe ezithengisa iwayini. Ke ukuba oku kuvakala kuyindlela yakho, yongeze kuluhlu lwakho olulandelayo lokuthenga ecaleni kwezi Iimveliso ezi-7 ezizithandayo zomqeshwa .
