Imifanekiso kaGetty Iikuki zikaKeebler, abaqhekezi, kunye nezinto ezinjalo bezisisitye senkcubeko yaseMelika ngaphezulu kweminyaka eyi-150. Ngelixa inkampani itshintshile kancinci kule minyaka idlulileyo - isusela ngoku ifunyenwe sesinye isigebenga saseMelika, uKellogg - sihlala siyindawo ephambili yekuki kunye neendlela zokuhamba kwilizwe liphela. Nangona iyinto eyaziwayo, eyaziwayo, kukho izinto ezithile nkqu nabalandeli abanomdla nabanyanisekileyo abangazaziyo. Ukuba abo Keebler Fudge Stripes baya kuhlala benentliziyo yakho, nazi i-trivia ezinxulumene no-Keebler onokungazi okwangoku, kodwa kufanele.
I-elves ayindala njengoko ucinga
Imifanekiso kaGetty Ngelixa uKeebler aqala njengendawo yokubhaka encinci ngo-1853, u-Elves wakhe odumileyo akazange abonakale de kwaba ngaphezulu kweminyaka eli-100 kamva. Ngoku ka Ingqondo Floss , Keebler, njengokuba uyazi namhlanje, kwaqala xa u-Godfrey Keebler, umbhaki owazalelwa eJamani, waqamba i-cookie yokuqala ye-Keebler kwindawo yakhe yokubhaka e-Philadelphia. Wazifaka ngo-1890, kodwa wasweleka ngo-1893. Ngo-1944, zazili-16 Keebler iivenkile zokubhaka eUnited States. Inkampani yafunyanwa ngezinye iinkampani kwaye yaqhubeka ikhula ukusuka apho.
I-elves (kunye nomthi wayo oxhonyiweyo), nangona kunjalo, khange benze ukungena kwabo kuphawu lwentengiso de uLeo Burnett, isithethi esidumileyo sokubhengeza, wabadala ngo-1969. UKeebler, owokuqala 'oyintloko yentloko,' wabonisa izikrini zeTV kwilizwe liphela kamva kulo nyaka.
Iicookies zabo zeNtombazana Scout ziyafana ngesizathu
Ungazi kakuhle ukuba i-Little Brownie Bakers yenye yeendawo zokubhaka ezinelayisensi yokwenza i-Girl Scout cookies, njenge Umqwalaseli weDallas ixelwe. Usenokuba uyazi ukuba yinkxaso-mali kaKeebler. Kodwa ubusazi ukuba uKeebler wenza iintlobo ezininzi zekuki ezithi, masithi, kakubi ngokufana nezo zonxibeleleneyo ezaziwayo ezithengiswa ngamaNtombazana amaScouts entwasahlobo nganye?Iicookies zikaKeebler's Grasshopper ziya kwenza kwipiniki ukuba izinto ozithandayo zezi zi-cookie ezinencasa, zetshokholethi, ngelixa iiCoconut Dreams zingcamla njengetshokholethi, iinguqulelo ezimnandi zecoconut.
Kukho isizathu esihle sokufana kwabo. Ngapha koko, njengoko I-CNBC ixelwe , zenziwe kumzi-mveliso omnye. Ngokwe-Girl Scouts, nangona kunjalo, ukuthengisa kuka-Keebler unyaka wonke kukukuchaphazele ukuthengisa kwabo entwasahlobo nganye. Ukuba i-Girl Scout cookie inqwenela ukubetha ngaphandle kwexesha labo eliqhelekileyo lokuthengisa, yiya kwivenkile ekufutshane ephethe i-Keebler yokutya ezinye ezintle kakhulu njengezinto zokwenyani.
Babuyisa uAmos owaziwayo kwiziseko
Ewe kunjalo, ezimbini zeenkampani ezaziwa kakhulu zaseMelika zakuba ne-tiff encinci. Njengoko INew York Times uxele, i-Keebler Inkampani yafumana u-Amos owaziwayo, kodwa yanika umsunguli u-Wally Amos ikhontrakthi yokwazisa ii-cookies zakhe zangaphambili. Uxelele uAmos INew York Times Ukuba iresiphi eyayisetyenziswa yiKeebler Inkampani yayicacile ukuba yayitshintshiwe kwi-original yayo, yongeza ukunambitheka kwe-caramel kunye ne-vanilla flavour endaweni yokukhupha, oko uAmos wathi yinto awayehlala eyisebenzisa. U-Amosi uxelele uKeebler ukuba ukuze ayamkele into ayifunayo, kuya kufuneka alungise iresiphi, enze iicookies zibe yinto anokuma nazo kwakhona. Isebenzile.
Iicookies eziphekiweyo zazithengiswa nzima
Iicookies ezibhakiweyo, ezazenzelwe ukulingisa izinto ezenziwe ekhaya, zizinto ezityiwa kwivenkile yevenkile yokutya, kodwa emva phaya kwiminyaka yee-1980, zazithengisa kakhulu. Ngoku ka INew York Times , iivenkile ezithengiweyo ezithengiweyo bezinzima kuluntu ukuba zishiye ngasemva kuba khange zingcamle njengokuzenzela, kodwa zikwalinyathelo eliphantsi ukusuka kumatyathanga abhakwe ngokutsha njengoNksk Fields. Iinkampani ezenza iivenkile ezithengiweyo ezithengiweyo zilindele ukuba ziya kuduma, zibala malunga nekota yentengiso yecookie. Endaweni yokuba bazinze malunga neepesenti ezili-15, oko kuthetha ukuba intengiso yayizele kakhulu. Ngenxa yoko, uKeebler wavala ifektri esekwe eFiladelphia - apho kwavela khona uphawu- ngenxa yentengiso ephantsi
Benza isidlo sakusasa, nabo
Iicookies zesidlo sakusasa azinakuvakala njengeyona nto ilungileyo, kodwa icereal cookie ... enentsingiselo eyahlukileyo, akunjalo? Ekupheleni kuka-2016, uKeebler wajoyina imenyu yesidlo sakusasa kunye noKeebler Cereal. Ngoku ka Ukucokisa 29 , kubonakala ngathi yenziwe ngee-cookies ezincinci kunye neetshokholethi. Ngelixa bekukho, ubuncinci ubuncinci, kufumaneka kuphela kwinani elithile levenkile zokutya, gcina amehlo akho ejongiwe kolu nyango lumnandi.
Ebeqhele ukuba kwishishini le-chip
UKeebler, kuwo onke amathuba, waziwa kakhulu kwii-cookies zayo zaseMelika, kodwa inkampani iyabenza abenzi kunye nezinye iimveliso. Imveliso enye enjalo? I-Suncheros Tortilla Chips, eyathi yenziwa yinkampani kwii-90s, ngokwe ILos Angeles Times . Ngelixa zisenokungabi nakubabazeka ezishelifini zevenkile, ngokutsho IChicago Tribune , U-Keebler wazisa zombini ii-Suncheros Tortilla Chips kunye nenye imveliso, ii-O'Boises chips, ngo-1988.
Uninzi lwee-Keebler elves zinamagama kunye neempawu zangasemva
Imifanekiso kaGetty Ngelixa ii-elves zisenokubonakala ngathi zinokutshintshana ngokufanelekileyo, uninzi lwazo lunamagama ngamanye, izinto ozithandayo, iitalente, kunye nezinto zokubuyela umva kubalinganiswa. Ngoku ka Ingqondo Floss , emva kokuqala kukaJJ ngo-1969, u-Ollie, ukucula, i-golf elf yabonakala kwindawo. Emva kuka-Ollie kweza u-Ernie, ngubani, mhlawumbi, elf kaKeebler owaziwa kakhulu ngalo lonke ixesha. U-Ernie ngowona mascot uphambili ucinga ukuba nanamhlanje. Uninzi lwee-elves zavela kwiintengiso zikaKeebler kule minyaka idlulileyo, kubandakanya uFlo accountant, iBuckets, ophethe ukuntywila ikuki kwi-fudge, kunye no-Zack, umphathi we-Hollow Tree.
Bhaka i-cookie eyi-150 yeepawundi kusuku lwabo lokuzalwa
Imihla yokuzalwa ebalulekileyo yinto enkulu kwaye iza noxinzelelo oluninzi ngokubhekisele kwindlela oza kuwubhiyozela ngayo umsitho. Inkampani yase Keebler yajika iminyaka eli-150 ubudala ngo-2003. Yayibhiyozela ngokubhaka ikuki eyi-150 yeepawundi- eyona cookie inkulu eyakhe yenziwa-kwikomkhulu layo e-Elmhurst, e-Illinois, Ingqondo Floss . Ungalindela njani ukuba abasebenzi babhiyozele?
Bajika imithi yemihla ngemihla yaba yimithi engenanto
Awunakucinga ngoKeebler ngaphandle kokucinga ngaloo magic, umthi ongenanto. Ewe, uLeo Burnett (iarhente ngeli xesha) wenza umthi wobomi bokwenyani kwiHold Gate Gate eSan Francisco, ngokuvumelana Ubudala beNtengiso . Emva kokuba umthi ubambe umdla woluntu, uLeo Burnett wagunyazisa amagcisa kwilizwe liphela ukuba enze iingcango ezincinci ze-elf eziza kufakwa emazantsi emithi. Eli phulo belijolise ekukhuthazeni uluvo lomlingo wophawu ngokubanzi, kunokuba kuthengiswe nayiphi na imveliso ethile. Iprojekthi encinci yoMnyango ibangele malunga neminyango engama-40 kwizixeko ezili-12 ezahlukeneyo.
