Facebook Inkwenkwezi yeReggaeton J Balvin Sele unonyaka. Umzobi waseColombia wakhahlela izinto ngokugungqisa indlu (kakuhle, ibala lemidlalo) ngobuzaza Ukusebenza kwesiqingatha seSupp Bowl ecaleni kwamanye amagcisa aseLatino Bad Bunny, Shakira , kunye J. Lo . Ngo-Okthobha, u-Balvin wafikelela kwenye incopho yempumelelo, engowesibini odumileyo owongwa kwisithuba sexesha elinye ngu McDonald's ngesidlo segama.
Ukukhethwa kukaMcDonald kaBalvin njengenye yeespeople zayo kuye kwabonwa ngabanye njengelinge lokutsalela abathengi abancinci, abanezithethe ezininzi, nangona abanye bekrokrela ukuba yinto encinci kakhulu 'yokuhamba kade' kwenkampani ukuba ibonakale ivukile kunale eneneni kunjalo. Ezopolitiko ecaleni, i Isidlo sikaJ Balvin ngokwenene ayisiyonto ingaqhelekanga. Konke oku kunjalo, ngu IMac enkulu ngaphandle kwamakhiwane, Qhotsa nge ketchup, kunye ne Oreo McFlurry (le into yokugqibela ekhoyo kuphela ukuba unethamsanqa ngokwaneleyo ukuba uphile ngeMcDonald's apho umatshini wokuhambisa othambileyo uyasebenza ). Okwangoku, ukuba kungqineka ukuba ikufuphi nanjengoko ithandwa njengokutya kweCactus Jack , iya kuba yeyona nto ithengisa kakhulu.
Kanye njenge Isidlo sikaTravis Scott , nangona kunjalo, kunye nokuhamba-phambili Isiselo sikaCharli D'Amelio Dunkin Isidlo esidumileyo sikaMcDonald sikhathaza abanye bezondlo kwilizwe liphela. Sathetha no UNicole Avena , I-PhD, uNjingalwazi oNcedisayo weNeuroscience kwiSikolo seNtaba iSinayi sezoNyango kunye noNjingalwazi wokundwendwela kwezeMpilo yezeMpilo kwiYunivesithi yasePrinceton, ukuze ufumane ukuqonda kwelo nqanaba.
Ngaba i-dunkin donuts ivuliwe kwikrisimesi
Abaxhasi boosaziwayo banefuthe kakhulu
Facebook Kutheni, xa abantu abadumileyo besetyenziselwa ukuphembelela izigqibo zabathengi, ngaba kubonakala ngathi bahlala besebenzisa amandla abo ukwenza okubi endaweni yokulunga? Awunakuze ubone abantu abadumileyo bexhasa, yithi, ibhanana (ngaphandle kongasekhoyo uCarmen Miranda, owayesaziwa ngokunxiba iziqhamo entlokweni yakhe). U-Avena ucacisa ukuba izizathu zokuba abantu abadumileyo basebenze kakuhle kukuba 'yindlela abalandeli abanokuziva benxibeleleke kuyo nosaziwayo ngokufana nabo ngendlela ethile-ngokutya ukutya abakukhuthazayo nabakuthandayo.' Uthi olu hlobo lwentengiso lusebenza ngakumbi kubantu abancinci, njengoko behlala bephenjelelwa ngamazwi kunye nezenzo zeenkwenkwezi zabo abazithandayo.
I-Avena iveza umba obaluleke kakhulu wokuba likhoboka lokutya, kunye nexhala lokuba ukuxhaswa ngabantu abadumileyo ngokutya okukhawulezileyo kunye nokutya okutyiwa 'yenye indlela ekuthengiswa ngayo ukutya okungenampilo kubantu abancinci.' Uthi olu hlobo lokuthengisa, kunye nokutya okuluthayo, kungathi, ekuhambeni kwexesha, 'kukhokelele kwiingxaki ezinzulu zempilo, njengesifo sentliziyo, ukutyeba kakhulu, isifo se-metabolic, isifo seswekile, njl.'
Izinto zemenyu yokutya kukaJ Balvin ayizizozinto ezinempilo zikaMcDonald
Facebook I-Avena ayichukunyiswa kakhulu ngumzamo kaMcDonald's (okanye uBalvin) wokuyila esi sidlo, esithi ikhonkco 'kukuphinda ubeke ezinye izinto zemenyu kunye phantsi kwegama likaJ Balvin.' Uthi ayinanto yakwenza netyathanga efuna ukunikela nantoni na entsha okanye eyahlukileyo, kodwa kunoko, yimeko nje 'yokukhetha usaziwayo odumileyo onabalandeli abaninzi abadla ngokuba nguMcDonalds.'
I-british enkulu ibhaka i-noel fielding
I-Avena ivakalise inkxalabo yokuba 'kuzo zonke izinto ezikwimenyu kaMcDonald, ukuba akukho nanye into ebandakanyiweyo kule bundle isempilweni ukude.' Uthi 'Nokuba bangafaka ii-apile kunye noMcFlurry, ubuncinci ngekuncedile ukujonga ukubaluleka kokufumana into enye esempilweni kwisidlo sasemini okanye kwisidlo sangokuhlwa.' Uqinisekisa ukuba 'Kungakuhle ukuba abantu abadumileyo bangasebenzisa ifuthe labo xa bedibana neenkampani ezinkulu ezinje ngeMcDonald's ukuzama ukuphucula ukhetho olwenziwa kukutya, ngakumbi kulutsha,' kodwa, ngokwale meko ikhoyo , yena ngokwakhe unikeza le ngcebiso: 'Musa ukuthatha ingcebiso malunga nokutya kubantu abadumileyo ... yithathe kugqirha wakho.' Mhlawumbi alikho ingcebiso eza kumanyelwa ngabalandeli bakaBalvin abancinci, kodwa sinokuhlala sinethemba lokuba nosaziwayo olandelayo oza noMcDonald's uya kukhetha ukuxhasa inkuku eyosiweyo isaladi okanye enye yeetyathanga iminikelo esempilweni .
