Ifoto nguS3studio / Getty Izithombe McDonald's IMac enkulu Ijika iminyaka engama-53 kulo nyaka kwaye ukutya okukhawulezayo kuyenziwa iinguqulelo ezimbini ezintsha yesandwich yehambhega ukubhiyozela. Enye yezi burger zokubhiyozela yi-Double Big Mac eyenziwe zi patties ezine endaweni yoqobo ezimbini, kwaye enye yi Little Mac enepatti enye (nge Ushishino ngaphakathi ). Isandwich enkulu ye-Mac inembonakalo, yolula ngaphaya kwenkcubeko yaseMelika apho yazalelwa khona, kangangokuba kukho isalathiso esibizwa ngegama layo kwi Uqoqosho ebizwa ngokuba yi-Big Mac Index. Esi salathiso sisekwe kwintengo yamandla okuthenga kunye nokuvavanya amaxabiso otshintshiselwano ngokusekwe kwixabiso leBig Mac (nge Indlela yokupheka ).
Kodwa ngaphambi kokubini inyama yenkomo, isosi ekhethekileyo, iletisi, itshizi, iicucu, itswele kwimbewu yesesame yafumana i-moniker yayo, ethi, namhlanje, yaziwa 'lihlabathi liphela, ibizakubizwa into eyahluke mpela. . Yayiza kuthiwa yintoni? Ibali lilungile ngenene kwaye ligxininisa ukuba wonke umntu kwiqela elidibeneyo unento yokwenza negalelo. Kodwa mhlawumbi eyona nto inomdla kunokubhaqa into uMcDonald awayecinga ukuyibiza ngokuba yi-Big Mac kukuba ngubani ofanelwe yikhredithi ngegama elisungule le burger iphindwe kabini eyathi yaqala ukuvavanywa yinkampani ngo-1967 e-Uniontown, PA (nge Ngaphakathi Kwishishini r ).
Imvelaphi yegama elithi Big Mac
Xa i-Big Mac yaqala ukwaziswa kubathengi, yayixabisa iisenti ezingama-45 kwaye yadalwa ngu-Jim Delligatti. Ithathe inyani, kwaye iiofisi zokudibanisa ziyithathela ingqalelo impumelelo yayo. Kodwa kungakothusa xa usiva ukuba ngaphambi kokuba uMcDonald ayikhuphe i-burger kwilizwe liphela, le nkampani yayibiza ngokuba yi-Aristocrat njenge-nod ebungakanani besandwich. Eli gama lalincinci kakhulu kwimveliso, nangona kunjalo, kwaye ayizange ibanjwe. Ukongeza, inkampani ivavanye igama iBlue Ribbon Burger, kodwa eli gama lisilele ukunamathela kubathengi (nge Indlela yokupheka ).
Ngena u-Esther Glickstein Rose, unobhala oneminyaka engama-21 ubudala kwisebe lezentengiso ezikhawulezayo. Xa uRose waphakamisa igama elithi Big Mac, abaphathi beenkampani bamhleka; nangona kunjalo, igama lalibonakala linamathela. Ke ngo-1968, uMcDonald wakhupha iMac Mac enkulu. Ngelishwa, uRose kwafuneka alinde iminyaka eli-17 ngaphambi kokuba abonwe njengomntu odale igama lale burger (nge Iindaba zeFox ).
Namhlanje, uMcDonald uthengisa ama-550 ezigidi zeMac Mac amakhulu ngonyaka e-US kuphela. Ukubeka loo nto ngokwembono, ingaphezulu kwesigidi esi-1.5 seMac Mac ezinkulu ezithengisiweyo zaza zatyiwa ngabantu baseMelika yonke imihla yonyaka. Zininzi zeburger (nge Indlela yokupheka ). Ukungathethi, ziyathengiswa kumazwe angaphezu kwe-100, i-US ingoyena fan wayo mkhulu, ilandelwa yiJapan (nge Isalathiso ). Nangona kunjalo, uMcDonald ngamanye amaxesha ukonga uDelligatti ngokuza negama layo.
